Learn the latest search engine optimization tips and techniques right here. What’s new, what’s old, what works, and what doesn’t when it comes to SEO.
Ever done something stupid? Well, read this post on Google penalties, and then come back and finish reading here. Oh, and read the 3rd and 4th comments.
Yeah, stupid. I’ve found when you make a mistake the best thing to do is to own up to it, and then find something interesting you can learn from it. Aside from…
From the folks who brought you What’s a Link from Wired.com Worth? and How to Get a Link from CNN.com now comes How to Get a Link from SearchEngineLand.com!
1. Set up a blog, just like this one.
2. Spend 100+ hours writing posts.
3. Spend another 20+ hours building links to your posts.…
Except I’ll burst your bubble right now and tell you the link isn’t followed. But it can still generate some traffic and perhaps some links will come from that. This technique has been out there for a while, this is just the first time I’ve had it be successful for me, hence the post at this late date.
Yesterday I…
All too often we take over search engine optimization efforts for a new client, only to find that the last SEO firm or SEO professional they were using did so many things wrong it’s going to be a major effort just to clean up their mess, let alone start making progress (although I suppose cleaning up is a form of…
To do a 301 redirect on JSP pages simple modify this code for your own purposes and place it on the page you want to redirect:
<%
response.setStatus(301);
response.setHeader( “Location”, “http://www.new-url.com/” );
response.setHeader( “Connection”, “close” );
%>
First of all, this only works on web servers running on Linux, like Apache. It’s no good on a Windows server, which stinks, because I think this is the best way to do redirects because you can manage all the redirects on your entire site from one file, and you don’t actually have to create files and directories or leave…
<?
Header( “HTTP/1.1 301 Moved Permanently” );
Header( “Location: http://www.yoursite.com/new-page/” );
?>
Pretty straightforward. I just did it for a bed and breakfast client of ours.
I’ve had a lot of trouble finding code to do a 301 redirect in .NET, but I finally found some that works, courtesy of Keyvan.
<script runat=”server”>
Private Sub Page_Load(ByVal sender As System.Object, ByVal e As System.EventArgs) Handles MyBase.Load
Response.Status = “301 Moved Permanently”
Response.AddHeader(“Location”, “http://www.mwi.com/”)
End Sub
</script>
Do you blog for business? Heck, that doesn’t even matter. Do you want people to visit your blog, whether it’s for business or it’s personal? Then here’s a simple tip that might seem obvious, but which the majority of bloggers ignore. Use keywords to title your blog posts. Here’s how…
A post on my personal blog regarding the practice I observed of an SEO firm creating blogs for no other apparent purpose than search engine optimization has caused enough controversy (i.e. at least one person has a different person than my own) to motivate me to expound on the matter. And thus I give you my opinion on…
The title tag is one of the primary means by which your website is categorized and ranked by search engines. It is one of the easiest things to change on your site and also nets some of the largest benefits and is therefore one of the first items you should look at when doing search engine optimization.
Utah web design company MWI is launching a new site at MyWebDesignCompany.com and in an effort to get the site ranking in Google quickly they’re going to give away $500 to the owner of one of the incoming links to said site. In other words, you put a link to MyWebDesignCompany.com on your website, that link gets indexed by…
I am sure anyone involved with SEO has either bought text links or has at least considered doing it before. There are many methods of buying links online and some methods are more safe than others. Find out how to buy links safely and which methods to stay away from.
I gave a presentation to a group of about 30 the other day entitled “Top 10 SEO Tips Anyone Can Implement” although perhaps “anyone” is a stretch since there’s always somebody who will claim they can’t. If you would like to get more info I’ve posted the SEO presentation at WeLoveBlue.com, MWI’s official blog.
A 60 page PDF document that lists real advice from real people with real examples of marketing tips for the previous year. There are 100+ ‘what I learned in marketing this year’ comments from marketing professionals; a highly recommended read for anyone in the marketing industry.
You can download the marketing tips report yourself… enjoy.
Loren Baker has an excellent article at Search Engine Journal entitled 9 Ways To Get Banned by Search Engines.
I think the article is highly relevant because quite a few people, some of them purporting to be SEO experts, seem to assume these are accepted SEO techniques when in fact they can do great damage to your website’s rankings.
If you want to increase your rankings by building links, focus on how human being work rather than search engines. Such is the advice included in a post on building link popularity on Google’s webmaster blog where the author, Stefanie (a Google employee), goes so far as to call the practice of buying links a “risky and short-term option.”
An article by a friend of mine, Rob Zawrotny, about how web design can increase online profits.
Millions of websites blanket the internet. Web designers have the unenviable task of making their site stand out amongst the potentially thousands of other sites with similar content. Regardless of purpose, content, or design, the goal of a website is to get…
The MWI website was recently redesigned, and as part of the redesign the site structure was changed such that pages that were once at a certain url are now at a different url. Rather than just leaving the old pages there or deleting them and delivering a 404 not found error, we used a 301 permanent…
Having an E-commerce website leads to additional SEO challenges. Here are a few tips to make the most of an E-commerce website.
Almost all E-commerce websites are database driven, which provides some challenges for SEO. You may have repeated content, difficulty providing unique title and meta tags, or trouble structuring useful urls.
1. Remove repeated content if possible: Having…
Does your website not live up to its fullest potential? Does it not deliver the leads or sales that you originally hoped for? Does it give an inaccurate representation of poor professionalism? Is it such a pain to update that you have almost given up on it?
If possible try to avoid scripting languages on your website for SEO purposes.
One way to gain a little more exposure to your blog is to submit it to blog directories. I am going to submit to Technorati today.
I just submitted to the Technorati blog directory. I have also submitted to a few others. This is a good way to market your blog so others can find it. I am curious…
Learn how to use title tags effectively for your website visitors and SEO.
Title tags are one of the most important on-page factors when considering search engine optimization; however they are used ineffictively in most cases. Here are some guidelines to use title tags in your greatest advantage:
1. Make sure all your title tags are not the exact…
The MSN search engine will usually pick up changes on your website before Google or Yahoo; see how this can help you in your SEO process.
In general MSN will always show results for edit to your webpage for SEO purposes first. This does not mean that MSN actually indexes your site before Yahoo or Google, in my research…
I just read Scottie Claiborne’s instructions on how to change your domain name without getting penalized by Google’s aging delay, which I found via Paul Allen’s post on how he learned this lesson the hard way.
The trick is to make switching to a new domain a two-step process that starts with 302-temporary redirects and later changing those…
MWI has a new search engine optimization whitepaper for download.
Full content available below.
YOU CAN DO THIS.
This white paper addresses 10 relatively easy steps you can take to get your website ranking higher in search engines like Google, MSN, and Yahoo!. While search engine optimization (SEO) can be a difficult process it is easier than…
If you were searching for a search engine optimization (SEO) company what keyword search terms would you search for in a search engine? Could I use the word “search” once more?
Most people feel more comfortable dealing with businesses that located within the same geographic area. This is because it facilitates face-to-face interaction, and there’s something comforting about being able…
I like the MovableType platform for blogging, now that I’ve learned it. It sure was a pain to set up though. I wouldn’t recommend it for people who aren’t technically inclined. But now that I’ve learned it I can’t use anything else because I’ve made this huge investment of time.
Anyway, I just learned something new today that may be…
