Comments on: What’s an Average or Typical Bounce Rate?

By: Gregg Zban

Gregg Zban — Fri, 12 Mar 2010 19:16:54 +0000

Thanks for the info. I look this up on Google and your site came up and this article was exactly what I needed.

Thanks

Gregg Zban – marketer – coach – and entrepreneur
The Guru Hub

By: Kathy

Kathy — Sat, 20 Feb 2010 17:47:19 +0000

Thanks for the helpful explanation.

We have a “personality” website we post to daily, mostly for fun and to keep our humor writing, cartooning, and photo skills in shape. Topics range across the spectrum of whatever we found interesting that day. Still, it’s interesting to see what topics and medium were most compelling. And no surprise, looking at bounce rate shows that topics that are part of a thematic thread or are completely unique to our site have the lowest bounce rate.

For instance, I crocheted a hat last week in honor of Alexandre Bilodeau’s Olympic gold medal for Canada and blogged on it, titling it “In Honor of Gold, I’m Making A Bobbled Bilodeau.” Three days later, we posted “Bobbled Bilodeau Update,” and guess what? A bounce rate of zero.

Thanks again for enlightening!

Ciao, Kathy

By: Steven Roddy

Steven Roddy — Sat, 13 Feb 2010 16:43:05 +0000

Extremely helpful information. I stumbled it for you!

By: ignacio

ignacio — Sat, 06 Feb 2010 23:14:33 +0000

Exactly: In landing page issues, in addition to considering the bounce rate, you have to consider the time spent on the landing page. If you have a high bounce rate on a landing page, but visitors stay for a long time it could mean they are findingo all they need in that one landing page, proving that the landing page (even though it has a high bounce rate), was beneficial for the visitor.

So my point is to consider bounce rate with time spent on the page.

Only consider a bad landing page if you have a high bounce rate and low visitor time.

Cheers.

By: Robert Dicks

Robert Dicks — Wed, 03 Feb 2010 13:30:26 +0000

I agree with Thor many blogs for example will often tend to have a high bounce rate by their very nature. Bloggers may write about a variety of topics and often it is only one or two pages that may relevant to a user coming in via a search engine. They find the information they were looking for and leave.

However that said high bounce rates on a homepage is undesirable as it often shows users cannot locate information quick enough or perhaps more importantly, cannot see how to locate information quickly enough.

By: Ken Schmidt

Ken Schmidt — Fri, 29 Jan 2010 15:06:24 +0000

Very good info. My bounce rate is currently 22%. It’s a fairly new site…hope I can continue seeing this below 30%.

By: Vince

Vince — Sun, 24 Jan 2010 10:24:13 +0000

I agree with Thor. I have a one page blog about each car or news, and my bounce rates are around 80% because visitors usually find what they are looking on the first landing page.

By: Thor

Thor — Thu, 10 Dec 2009 08:24:49 +0000

Or — a cause of high bounce rates could be that your visitors are able to get what they’re looking for immediately on the first page they land on and don’t need to dig around.

By: 123triad

123triad — Mon, 07 Dec 2009 15:28:39 +0000

I have seen a bounce ratio of about 50% very common to Web Design companies

By: Web design Cornwall

Web design Cornwall — Mon, 02 Nov 2009 23:35:16 +0000

Good article, I posted a link at http://www.webdesignerforum.co.uk/topic/28340-bounce-rate-reduced-to-9/page__p__185624&#entry185624 as it covers an interesting topic involving a website with a 9% bounce rate.

Thanks