Who is Sedat Yüksel?

Or perhaps I should say “What is sedat yüksel?” In the analytics stats for my SEO firm I see that my firm’s site has received 14 visits in the past 30 days from people who searched for the keywords “sedat yüksel”. The thing is that the word “sedat yüksel” do not appear anywhere on my site. And if I do a search on Google for “sedat yüksel” I cannot find my site anywhere in the search results. So who or what is “sedat yüksel” and why is this happening?

The first thought that occurred to me is that perhaps it’s some sort of automated spam that causes these types of results to appear in the analytics for countless websites, and then people like me actually start searching for “sedat yüksel”. The only flaw with this plan, if it is indeed the plan, is that when I searched for “sedat yüksel” it didn’t pull up anything meaningful. I can’t see why anyone would want to optimize for the keywords “sedat yüksel” or drive traffic to any of the sites that do come up for “sedat yüksel”.

I’ve had some other ideas as well, but they all break down when I try to figure out what the motivation would be unless it’s just good ol’ mischevious fun on behalf of some 14-year old hacker in Russia named Sedat Yüksel. Well, whatever the case, if you know what Sedat Yüksel is up to, if it’s a person, or if sedat yüksel is some sort of Slavic dish involving cabbage, let me know.