Full Service SEO vs. SEO Consulting

29 Aug 2006 at 15:29 by Eric Morgan

Which option is better? A full-service SEO package or a SEO consulting or advice package? Find out the advantages and disadvantages of these two types of services.

There are many different types of SEO marketing packages out there. Two easy groups to seperate packages are full-service vs. a consulting or advice role. Which one would beter suit you?

Full Service SEO Package
This type of package usually costs more but comes with more bang for your buck. It is ideal for those who do not have a lot of time to devote to SEO and just want to get the ball going without much effort on their end. It is ideal for medium to large sized businesses. You will usually have to give access to your website to the SEO firm you are contracting with. This type of package is easy to measure the responsible firm's ability to manage your SEO campaign as they have full control over the results. These packages typically run from $2,000-$10,000 per month.

SEO Consulting or Advice
This type of package is less expensive than a full-service SEO package. It is ideal for web designers, small business owners, advertising firms, those who want to private label SEO services, and those who want to learn how to do SEO themselves in the future. With a consulting package you will usually receive specific advice related to SEO and your website. It will be up to you to implement the advice that you are given. The responsibility is shared between the SEO consultant and the client. These types of packages are either hourly based or run from about $500-$2,000 per month.

Weight out the pros and cons of the different types of packages. Ask yourself important questions such as "do I want to learn SEO?", "How much time do I have to devote to this?", "How much am I willing to pay for SEO services?", and "Who do I want responsible for the SEO campaign results?". Asking such questions will help you quickly find out which type of package is best for you.

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