As the owner of an SEO firm I get a lot of people who want work sending me resumes, emails, etc. I probably get 10-15 of them per day, and most don’t catch my eye and are promptly deleted or filed away. But every once in a while something special comes across my inbox, and this email was one of…
Don’t Do This
Just as there are things you should do when it comes to search engine optimization, there are also plenty of things you definitely should not do. Unfortunately, some people are still preaching SEO tips that are exactly what you shouldn’t do. When we find such instances, we publish it here so that you can avoid some of the pitfalls of bad SEO.
Ever done something stupid? Well, read this post on Google penalties, and then come back and finish reading here. Oh, and read the 3rd and 4th comments.
Yeah, stupid. I’ve found when you make a mistake the best thing to do is to own up to it, and then find something interesting you can learn from it. Aside from…
Disclaimer: The author of this post has a company that competes directly with OrangeSoda, so beware of competitive bias.
Update: Since posting this, it has come to my attention that there is no “About OrangeSoda” paragraph at the end of the press release, although there is one for REMAX, which might indicate that this press release wasn’t even issued by…
Here is an example of a marketing email we sent out a year ago that has numerous issues, which is why it failed. It would probably do even worse today. Take a look and feel free to post comments about why it sucks.
As I learn more about what other SEO firms and SEO professionals are doing for their clients I am very often shocked at the techniques they are using. People still stuff the keyword meta tag, place big blocks of text off the side of a page, and point two or more domains at the same site. More often they do…
